Nowadays, building a brand has never been easier. You can even be your own boss and customize the brand as you wish. However, as exciting as it might sound, building a brand can get pretty exhausting once you realize that…
Branding has turned into something that is unquestionably crucial and is widely used in every company. From elements, one can easily recognize, such as logo and taglines, to a more complicated component, including value and recognition. While it seems easy…
Unsure between the meaning of “branding” and “marketing”? Don’t worry! It is easy to confuse branding with marketing. These two terms are often used interchangeably, both in business and in everyday life. While, indeed, they are undoubtedly connected, both branding…
What is a Brand Consultant? Do you feel like your brand growth is stagnant? Or do you ever wonder how to make your brand grow beyond your goals? Or do you simply need a quick fix in the way your…
A brand strategist is frequently misinterpreted as having the same role as a brand analyst. In reality, these two different roles are different and have their own responsibilities, tools, and resources. Understanding the difference between these two roles is crucial…
Pada artikel sebelumnya “Sebelum Memulai Personal Branding, Kenali Diri Yuk!” kita membahas mengenai hal-hal yang harus diperhatikan sebelum anda memutuskan untuk membangun personal branding yang tepat. Personal branding membutuhkan waktu serta proses tersendiri dalam proses penciptaannya. Walaupun tidak instan, terdapat…
Seringkali kita mendengar istilah personal branding dan manfaatnya, baik untuk kehidupan personal maupun professional. Personal branding membantu khalayak untuk mengenali dan mengingat anda sebagai seorang individu. Lebih utamanya menjadi acuan bagi anda dalam beraktivitas dan memilih bidang yang ditekuni, sesuai…
Semua orang pasti memiliki pencapaiannya masing-masing yang ingin diraih baik dalam hal kehidupan personal maupun karier. Dalam hal karier, tentu ada beberapa faktor penunjang yang patut diperhatikan seperti skill baik itu hard skill maupun soft skill, pengalaman, koneksi dan lain…
Saat ini merupakan era dimana teknologi mengalami perkembangan yang begitu pesat dan penuh inovasi. Berbagai aspek kehidupan sehari-hari maupun pekerjaan pada akhirnya berubah dan beradaptasi sesuai zaman. Perusahaan tidak lagi hanya menggunakan strategi atau cara konvensional dalam mempromosikan hal-hal seperti…